Event

SBS Entertainment and Partners Launch New Regional Mexican Music Concert Series: MegaBash MX

Published March 4, 2024

SBS Entertainment (SBSE) in collaboration with La Musica and Mega 97.9 FM are excited to announce a new live music concert series, titled MegaBash MX. This event promises to showcase some of the most popular acts in Regional Mexican music to the delight of fans. The premier of MegaBash MX is set for Friday, June 21st at the UBS Arena, and will feature an impressive lineup including BANDA MS, LUIS R. CONRIQUEZ, MARCA REGISTRADA, MAJO AGUILAR, and TONY AGUIRRE.

Get Ready to Experience MegaBash MX

The launch of this new music brand is met with great anticipation as tickets are slated to go on sale at 7 a.m. Eastern Time on Friday, March 8. Music enthusiasts will get the chance to immerse themselves in the lively rhythms and heartfelt lyrics that have defined Regional Mexican music, all performed live by top-tier artists.

A Legacy of Celebrating Latin Music

MegaBash MX is a continuation of WSKQ-FM La Mega 97.9 FM's tradition to entertain the Latino community in New York and surrounding areas. The original MegaBash concerts have been crowd-pleasers for years and with the expansion to include MegaBash MX, the organizers aim to capture the same electric atmosphere and musical excellence that have made the previous events so successful.

Alessandra Alarcón, President of SBS Entertainment, expresses her enthusiasm for the introduction of MegaBash MX. Her statement underlines the significance of representation within the diverse Latino community of New York, emphasizing the importance of live music as a unifying and enjoyable experience. Oakview Group's partnership in this endeavor hints at more exciting collaborations in the future.

About Spanish Broadcasting System, Inc.

Spanish Broadcasting System, Inc. (SBS) is a prominent player in the media landscape catering to the US Hispanic market. Owning and operating several radio stations that broadcast across key demographics, SBS delivers a variety of content, including Tropical, Regional Mexican, and Top 40 music. With its extensive radio network, live events portfolio, and popular digital properties like the LaMusica app and HitzMaker, SBS continues to influence and inspire the Latino community through multimedia experiences.

concert, music, entertainment