Release

Shaquille O'Neal Amplifies DJ Eliminate's Album Release to Millions

Published February 3, 2024

Throughout his celebrated NBA career, Shaquille O'Neal also maintained a parallel passion for music. After leaving the basketball courts, he took a surprising leap from rap to the world of Electronic Dance Music (EDM), adopting the DJ moniker, DJ Diesel. His foray into this new genre may have been unconventional for an NBA star, but he found a welcoming community among dubstep enthusiasts. As the world emerged from the pandemic, Shaquille's focus on distributing his remixes across streaming platforms saw his music career gain momentum.

Unlikely Duo: Shaquille O'Neal and Eliminate

DJ Diesel didn't just collaborate with any artists. He worked closely with Eliminate, a fellow music creator known for his significant contributions to Shaq's initial explorations in trap music. This artistic partnership bore fruit with the release of tracks like 'Tear It Up', complete with comic book-themed music videos. Recognizing Eliminate's (Nathan Merril) support in his early DJ days, Shaq recently took to his Instagram with 1.2 million followers to promote Eliminate's album Get Off The Internet, expressing his heartfelt admiration for his friend's achievements.

Commitment to Collaboration

O'Neal has a history of generous gestures toward his collaborators, symbolized by extravagant gifts like a custom Rolls Royce for another artist. More than just gifts, Shaquille also provides a platform for fellow dubstep musicians to shine. He welcomes demos, collaborates at festivals, and spotlights upcoming talent, such as arranging an all-female dubstep event. Despite downplaying his own stature in the dubstep world, his actions show a magnanimous spirit towards his colleagues in the industry.

Championing Emerging Talent

With his newfound platform in the bass music scene, Shaquille doesn't hesitate to champion fresh talent. Not only does he perform alongside those he believes in, but he also genuinely seeks to propel their careers forward, showcasing his deep commitment to the community he has become a part of.

music, collaboration, promotion