Artist

Em Beihold: Navigating Unintended Fame with Authenticity and Heart

Published March 20, 2024

Aspiring pop icons often dream of sold-out tours and legions of fans, but for Em Beihold, pop stardom was an unexpected turn in her journey. Though she never imagined such success, she's currently touring and has amassed millions of streams for her music, signaling a stark divergence from her modest ambitions.

The musical calling for Em Beihold began at age six, sparked by her fascination with the piano. Her parents agreed to her request for the instrument under the condition that she would practice—though Beihold jokingly admits her early efforts were less than stellar. Her childhood sentiments resonate with many: "I started playing the piano when I was 6 because I thought cool kids played instruments."

A Path Uncovered

Under the guidance of a teacher, Beihold ventured into songwriting, discovering inspirational artists like Regina Spektor and Fiona Apple. This experience reshaped the piano from a simple instrument to an expressive vehicle for her personal explorations in music. As she matured, the piano became her confidant and source of solace, culminating in a high school dream of creating music specifically for media synchronization.

From Teaching to TikTok Triumphs

After completing high school amidst the pandemic, Beihold faced the cultural tide of TikTok. Initially motivated by an interest in her crush's posts, she soon realized TikTok's unique ability to democratize content visibility. It was here that Beihold's candid lyricism and vibrant vocal range captured the attention of a global audience.

Poised for Popstardom

With her debut major label single, "Numb Little Bug," Beihold confronted her experience with anti-depressants, captivating fans with her openness on mental health. Despite the success and potential typecasting, she remained focused on her music's evolution. Her collaborations with artists like Lauren Spencer Smith and GAYLE, alongside her work with Stephen Sanchez on "Until I Found You," showcase her versatility and commitment to her craft.

Charting a Musical Future

Now at the helm of her own headline tour, "Maybe Life Is Good," Beihold continues to captivate audiences with her storytelling and musical talent. Her soaring single of the same name, an aspiration during personal hardships, resonated with fans as a beacon of optimism. Looking forward, Beihold's tour supports mental health awareness, teasing fans with surprise performances and the promise of an unforgettable experience.

music, piano, tour