Event

Charlotte to Host Inaugural Lovin' Life Music Fest Featuring 40+ Acts Including Post Malone and Stevie Nicks

Published December 13, 2023

The city of Charlotte readies itself for the debut of the Lovin' Life Music Fest, a dynamic musical showcase set to captivate audiences with a lineup of over 40 artists performing across three stages.

A Stellar Lineup Unveiled

Southern Entertainment has lifted the curtain on the much-anticipated headliners for the first-ever Lovin' Life Music Fest in Charlotte. From May 3-5, 2024, the festival is poised to deliver an electrifying mix of performances. Fans can look forward to witnessing headlining acts such as global sensation Post Malone, rock and roll icon Stevie Nicks, and the accomplished American singer/songwriter Noah Kahan. An array of other artists spanning a variety of genres are set to regale festivalgoers over the three-day event, with more names to be announced soon.

Early Excitement for Festival Tickets

Ticket sales are set to commence with an Early Bird offering on December 14 at 8 a.m. EST, exclusively on the festival's website. Anticipation is high among music lovers for this all-new celebration of melody and rhythm.

Charlotte's Ascent as a Music City

With the inception of the Lovin' Life Music Fest, Charlotte aspires to embellish its reputation as a rising music city. The festival is born from a collaboration led by local powerhouses Southern Entertainment, the very creators behind several renowned music festivals across the East Coast. Integrally involved in nurturing Charlotte’s cultural vibe for over a quarter-century, the company has significantly contributed to the city's entertainment scene, having a hand in managing venues, district development, and major event productions.

Anticipated Economic Boost

Supported by key local partners, the festival is expected to enchant approximately 90,000 visitors across its three-day span. Alongside the musical excitement, a projected economic upsurge exceeding $30 million is on the horizon for the city during the festival's inaugural run.

Festival Aims to Be Charlotte's Signature Event

The promise of Lovin' Life Music Fest stands not only as a boon for entertainment but also as a potential economic pillar for Charlotte. The creators envisage it becoming the city’s hallmark festival, akin to other major music events nationwide, fostering job creation, supporting community nonprofits, and attracting passionate music fans from various locales.

Additional details and future announcements for the Lovin' Life Music Fest can be found on its official website, while updates and community engagement continue to grow on its social media platforms.

Charlotte, MusicFest, Headliners