Insights from ILMC 2024: Artists Reflect on the Joys and Challenges of Live Performances

As London comes alive with the sounds of fresh and unsigned talent during the International Live Music Conference (ILMC), artists gathered to share their personal journeys and hard-earned wisdom on the live music scene. With the prestigious showcase event, London Calling, entering its second year, over 1,000 industry professionals, including agents and promoters, are set to discover potential game-changing acts.

Emerging Artists Take the Stage

Spanning across five coveted London venues such as The 100 Club and Phoenix Arts Club, the lineup at London Calling includes a diverse array of musicians. Bands and solo acts like August Charles and Lala Hayden are just some of the performers set to capture the hearts of new fans.

Lala Hayden's Solo Journey

Lala Hayden, stepping out from her role as the frontwoman for Anteros, is embracing the solo path with hope and anticipation. After releasing an EP, she finds herself booking more shows and festivals, a testament to the organic growth of her music career. However, she remains candid about the financial pressures facing emerging artists, stressing the importance of budget-conscious touring and the value of self-sufficiency on stage.

Keeping Health in Check on the Road

Hayden discusses the often-overlooked health implications of touring. From ensuring proper nutrition to maintaining a reasonable sleep schedule, she believes in making a touring lifestyle sustainable. Optimizing for peak performance during live shows is a priority that guides her meticulous prep work.

Gia Ford's Unique Stage Presence

Gia Ford is set to light up the stage of the iconic 100 Club following the release of her single. Known for an alt-folk sound that gains a rock-infused energy in live performance, Ford aims to immerse her audience in her storytelling. She reflects on the financial decisions involved in touring but ultimately encourages seizing every opportunity to reach new audiences with live music.

Backroad Gee's Rising Success

Rapper Backroad Gee, fresh from features with iconic artists like Dizzee Rascal, is eagerly looking toward an eventful year. Known for bringing high energy to his performances, he speaks on the universal struggles artists face, advocating perseverance and belief in one's goals.

Advice for Aspiring Live Artists

Between their collective experiences, these artists agree on one core principle: dedication to the craft of live performances. They underscore the importance of live music in an artist's career, encouraging new artists to walk in the footsteps of their idols, proving that the stage can be both a proving ground and a place of joy.

live, performance, advice