5 Social Media Trailblazers Who Went Mainstream in 2023

In 2023, a diverse group of social media celebs have broken through the digital barrier and became household names. With platforms like TikTok fostering new talent, these creators aren't just trending; they're defining the new mainstream. Let's meet five individuals who rose to impressive fame over the past year.

Oliver Anthony: The Country Sensation

Christopher Anthony Lunsford, known as Oliver Anthony, is a country musician whose ballad 'Rich Men North of Richmond' resonated with the working class and took charge on the Billboard charts. This father of three and former low-wage worker has voiced the frustrations of many Americans, resulting in widespread digital applause and a record deal.

Dylan Mulvaney: Breaking Boundaries

Transgender influencer Dylan Mulvaney took the spotlight following a Bud Light promo, sparking a debate that thrust Mulvaney further into fame. With more than 10 million TikTok followers and partnerships with brands like Nike, Dylan has shown resilience and inspiration, despite facing adversity.

Andrew Tate: The Controversial Influencer

Andrew Tate, a former kickboxer, remains in the limelight for both his 'alpha-male' lifestyle promotions and legal confrontations abroad. With a massive social media revival on platforms such as Twitter, courtesy of Elon Musk, Tate continues to draw attention and followers.

Matt Rife: Comedy Amidst Controversy

Comedian Matt Rife may have been surrounded by the smoke of controversy, especially after comments on domestic violence, but his online popularity remains unscathed. Despite the ruckus, his follower base remains strong, and platforms like Netflix continue to showcase his humor.

Alix Earle: The 'It Girl' of TikTok

The queen of 'Get Ready with Me' videos, Alix Earle has become a marketing powerhouse, known for her ability to make products sell out rapidly upon recommendation. Earle's infectious charm has not just captured followers but also significant brand partnerships, cementing her status as an influencer of note.

influencer, musician, comedian